My web host has been down one too many times. I’m switching providers. Will this bomb my rankings in the search engines?
No, but I’d advice you keep your site up at the old server for a month just to make sure that the DNS has propagated across the web. Once you see the spiders in the log files of your new host, you can take down the files on the on the old server.
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Here is a comment (http://www.mattcutts.com/blog/boston-pubcon-2006-day-1/#comment-22227) from Matt Cutts of Google dated April 18, 2006 on his blog:
IP delivery: delivering results to users based on IP address. Cloaking: showing different pages to users than to search engines.
IP delivery includes things like "users from Britain get sent to the co.uk, users from France get sent to the .fr". This is fine-even Google does this.
It's when you do something *special* or out-of-the-ordinary for Googlebo...
We have been told that IP delivery would be the right SEO strategy by our consultant. But when I looked this up, I found out that his suggestion is actually an illegal strategy called IP cloaking?
What should I do?...
The "best" keyword depends on the following main factors:
1.) The amount of traffic it will generate.
2.) The difficulty of attaining a top ranking.
3.) The profitability of that keyword.
In this answer I will address each point and give recommendations on tools to use to help you in your assessment.
The Amount of Traffic it Will Generate
Often people choose keywords based on how popular they think they may be. Mostly it is based on "real world" factors rather then fact which is readily availa...
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